Compliant by Design: A Practical Playbook for ACA Downline Marketing in 2027
Hosted by Curt Black, CEO of Aproove, Tim Roach, Senior Advisor at Aproove and former CMO at Aetna, and Vince Pucci, Lead Solutions Consultant at Aproove
From 2027, the marketing your downline produces is your accountability, and the lead carrier that used to approve it is no longer the backstop. Curt Black talks with Tim Roach, Senior Advisor at Aproove and former CMO at Aetna, about why ACA is following the path Medicare took fifteen years ago and how much oversight of partners is the right amount. Includes a live demonstration of partner submissions being pre-scanned against the agent and web broker guidelines, routed to the right reviewer, and captured as an audit-grade record.