Technical claims needed expert review in every market, which increased risk and time. Coordinating the right specialists at each step kept projects waiting.
Kingspan: Building a Technology-Enabled Culture of Compliance
How Aproove helped Kingspan streamline compliance and accelerate global marketing workflows
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About Kingspan
Kingspan is the global leader in high-performance insulation and building envelope solutions. Their mission is to accelerate a net zero emissions built environment with people and planet at its heart.
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About Aproove
Aproove Work Management is a privately owned software company, at the forefront of innovation, evolving into a powerful, enterprise-class Work Management platform.
About Aproove
The Challenges
Kingspan operates across 80+ countries with over 22,000 employees. Their marketing teams handle massive volumes of technical product documentation that must remain accurate and fully compliant with regional regulations. Manual workflows, fragmented tools, and lack of oversight were creating bottlenecks and risk.
Fragmented Regional Workflows
Manual Review
Cycles
Feedback lived in email and spreadsheets, so turnarounds dragged and details slipped.
Limited Visibility Across Projects
There wasn’t a single view of owners, deadlines, or bottlenecks across projects.
Weak and Messy Audit Trail
It was hard to trace who approved what and when across regions. Audits took longer, and accountability wasn’t always clear.
Version Mix Up and Confusion
Multiple files and filenames caused rework and missed changes. Reviewers sometimes marked up the wrong draft, creating conflicting feedback.
High Compliance Load
The Solution
Kingspan needed more than just another project management tool. They required a system that could enforce compliance at every step, support multiple regional teams, and give leadership complete visibility over marketing and product content.
That’s where Aproove came in. Working closely with Kingspan, Aproove configured a centralized, auditable review and approval process that replaced manual workflows and disconnected tools. Now, every marketing asset and technical document moves through a clearly defined, automated workflow — ensuring no step is skipped and every compliance requirement is met.
With Aproove, Kingspan teams across regions can:
Collaborate Seamlessly
Automate Repetitive Tasks
Routing documents to the right reviewers, sending notifications when action is required, and archiving completed work.
Maintain a Complete Audit Trail
Tracked sign-offs from competent reviewers, ensuring accuracy and transparency for every product claim.
Gain Real-Time Oversight
Dashboards showing project status, progress, and bottlenecks — something impossible with the old email-and-spreadsheet approach.
By introducing Aproove, Kingspan transformed compliance from a labor-intensive process into a streamlined, technology-enabled system. The result is less manual work for marketing teams, faster review cycles, and complete confidence that product information is accurate, up to date, and compliant with industry regulations.
The Aproove tool has been a key part of our stated aim to ensure all of our marketed product information is clear, accessible, accurate, up-to-date and unambiguous for our customers and the wider construction industry. The Aproove software allows tracked and recorded sign off from competent persons across our business. This is in line with our Kingspan Group Marketing Integrity Manual which consists of 13 clauses, internally audited, that are associated with ensuring accuracy in product information.
Fiona Bashford
Marketing Director GB & Ireland
The Results
The measurable impact of Aproove on Kingspan’s compliance-driven workflows:
Growth in Auditable Tasks
Bringing far more day-to-day work under a traceable, compliant process.
Growth in Projects
Showing rapid adoption across teams and regions.
Fewer Tasks per Project
Trimming busywork and shortening review cycles.